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Direct·Ops

Simple to start. Built to scale.

Subscribe to the software, have us build everything for you, or hand us the keys entirely.

The software

Live today

AI Front Desk

$49 /mo

  • Website chat, WhatsApp & OTA inboxes
  • 7 guest languages, answers from your knowledge
  • Critical matters always reach your team
  • Voice — in final testing
Start now — self-serve

Rolling out

AI-first PMS

$299 /mo

+ $5 per property / month

  • Channel manager with double-booking prevention
  • Payments, deposits & owner statements
  • Cleaning & maintenance dispatch
  • Smart pricing, pushed after your approval
Set up the suite

Prices shown in USD — billed in USD · Cancel monthly plans anytime

We build it for you

AI-first website & setup, done once, done right.

One property

$2,900

one-time

  • Your own booking website, AI-first
  • The Front Desk installed on web + WhatsApp
  • Knowledge base built with you, AI-led
  • PMS stack configured and launched
Start your setup

Most chosen

Up to 10 properties

$9,900

one-time

  • One website for the whole portfolio
  • Full AI + PMS stack, every unit connected
  • Channel manager with double-booking prevention
  • Priority onboarding with our team
Plan your launch

Up to 50 properties

Let's talk

scoped to your portfolio

  • Resort & property-manager scale
  • Tailored architecture and migration
  • Dedicated onboarding
Talk to us

Prices shown in USD — billed in USD · Software subscription billed separately · Full pricing →

Belong Collection · Dubai

Want it all out of one hand — including check-in?

Our full-service management under our own Dubai vacation-home license: guest care, check-in and check-out, operations — with the entire DirectOps software included. You own the apartment; we run everything, for 10–15% of gross revenue on a 3–5-year agreement.

*Furnishing of the apartment required.

The full Belong Collection site is coming — built on the same engine.

Prices shown in your selected currency — billed in USD · 14-day money-back after go-live · No long-term lock-in on software plans